Popular media comes with a social responsibility, especially towards our younger generations. The power behind popular media is its accessibility—stories belonging to iconic characters reach people of all races, ethnicities, classes, and genders. With young generations at the forefront of media consumption, producers of popular media have a social responsibility to be cognizant of the audience it will reach and how it may impact them. Using the format of the children’s book, What I See Is What I’ll Be discusses how this power has not been used to its full potential in terms of creating a progressive and inclusive social climate for kids.
The purpose of What I See Is What I’ll Be is to teach viewers why media is such a powerful tool when it comes to educating students, why there is social responsibility when it comes to content creation, and how by targeting young audiences with intentional content, media is capable of reshaping global culture landscapes to be more progressive and inclusive.